Wrightbus in Emerging Indian Market

WRIGHTBUS INTERNATIONAL CONTINUE SCALING THEIR GLOBAL BUSINESS, MAKING A FOOTPRINT IN THE EMERGING INDIAN MARKET

Today (28th May 2015) Wrightbus International senior team were in India at an event held in conjunction with Daimler (India Commercial Vehicles) to celebrate the opening of their bus body plant in Chennai, India and officially premiere a range of buses designed and manufactured to meet the particular specifications of the growing Indian market.

Mark Nodder, CEO Wrights Group, Hartmut Schick, Head of Daimler Buses, and Markus Villinger, Managing Director Daimler Buses India (from left to right), inaugurate the new bus plant.

The new Wrightbus International assembly plant has a capacity to produce 1,500 vehicles per annum for the Indian market and currently employs 140 local workers, a number that is set to increase rapidly as bus production begins in Chennai.

The R&D of the new product range was carried out at Wrights Group headquarters in Northern Ireland with the valued support of Invest Northern Ireland, part funded by the European Regional Development Fund.

Mark Nodder, Wrights Group Chairman and CEO, comments: “India is a huge emerging market with massive potential.  Having a presence on the ground in the territory and a bus range design specifically for the Indian market, will help sustain employment for the current workforce of 130 Wrightbus International employees based at Group headquarters in Northern Ireland. The opening of this assembly plant is a proactive step towards international expansion that will impact positively on Wrights Group performance and the local economy.”

Welcoming the development, Enterprise Trade and Investment Minister Johnathan Bell MLA, said: “This new assembly plant in India is a milestone achievement for Wrightbus and follows extensive market research over the past six years. As well as support with developing its new product for the Indian market, the Ballymena-based manufacturer benefited from advice and practical support from Invest NI’s team of experts to link up with Daimler.

“Wrightbus is among Northern Ireland’s leading export businesses and this market offers exciting opportunities for those ambitious companies prepared to make the necessary long-term commitmentand deploy the necessary financial and staff resources to do worthwhile international business. This investment will be an important catalyst in driving the company’s international growth strategy and enhance its already valuable contribution to the Northern Ireland economy.”

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